Augmented reality in marketing. Man with phone.

Augmented Reality in Marketing: A Guide for Professional Marketers

In the ever-evolving domain of contemporary marketing, Augmented Reality (AR) is a technological cornerstone, fostering an unparalleled bridge between the physical and virtual spheres. This article explores the complex world of AR, explaining its technical core and revealing how it seamlessly integrates into the diverse landscape of marketing strategies. Table

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Microsoft HoloLens

Microsoft HoloLens 2: The Ultimate Augmented Reality Device

According to a recent report by MarketsandMarkets, the global augmented reality market is expected to reach $77.0 billion by 2025, with the adoption of AR devices in various industries being a major driving factor. One of the most prominent Augmented Reality/Mixed Reality devices in the market is the Microsoft headset

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Augmented Reality Use cases

Top 21 Augmented Reality Use Cases You Should Know in 2023

Do you know the estimated market value of the augmented reality sector is $17.6 billion, with a projected increase to $340 billion by 2028? Augmented reality (AR) is a digitally altered representation of the real world that is made possible through the use of visual, aural, or other sensory aspects.

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Academic student virtual reality

Top 21 Augmented Reality/Virtual Reality Colleges in the USA

Augmented Reality and Virtual Reality are Computer-Generated Imagery that incorporates the real environment (Augmented Reality) or is completely self-contained (Virtual Reality). AR applications enable you to navigate your surroundings in the real world, but you must stay in the same place since you can’t see your surroundings in Virtual Reality.

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Augmented Reality Smart glasses

The Best Augmented Reality Devices for 2023

The latest augmented reality devices are altering how we interact with our surroundings. These devices can see digital information superimposed on real-world images. They can range from GPS navigation to social media notifications. Augmented reality devices have the potential to revolutionize the way we live, work, and play. This article

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AR in Education

Augmented Reality in Education: The Complete Guide

Traditional educational methods, as we know them, are becoming obsolete. They are now becoming increasingly digitalized as a result of technological advancements. Though it is frequently overshadowed by virtual reality (VR), augmented reality tools are equally impressive. Even in education, augmented reality (AR), as it is commonly known, assists instructors

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Augmented reality

Everything You Need to Know about Augmented Reality (AR)

Have you ever created your personal avatar using Snap, played PokemonGo, or visualized how a piece of furniture will align in your sitting room? If you have, that was a taste of augmented reality. This article will tell you all you need to know about augmented reality. Let’s get started.

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